H&M has alway been a favorite of mine especially when top designers like Jimmy Choo and Sonia Rykiel created lines for the store. I remember picking up one of their own magazine/catalogues in the store and it was really interesting. At the time, new years eve was just around the corner and it had articles for party dishes, music ideas, tips on having a good time, and just what is in or out. I was not only surprised but I began to respect H&M a little more. It carries not only trendy, but chic items as well at very affordable prices. If you have not seen Jimmy Choo's line of shoes for H&M, you better check it out!
H&M decided to use top models for its upcoming summer 2010 campaign. Photographed by Patrick Demarchelier, the all star group features Daria Werbowy, Erin Wasson, Sasha Pivovarova and Julia Stegner in sexy two-piece suits.